The Courageous Leaders Club

055 Nicole Yershon: The Importance of Asking ‘Why’ as a Leader

March 16, 2023 Joanna Howes Season 7 Episode 55
055 Nicole Yershon: The Importance of Asking ‘Why’ as a Leader
The Courageous Leaders Club
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The Courageous Leaders Club
055 Nicole Yershon: The Importance of Asking ‘Why’ as a Leader
Mar 16, 2023 Season 7 Episode 55
Joanna Howes

In this week’s episode I speak to Nicole Yershon, Founder and CEO of the NY Collective.

Join us whilst we talk about having the courage to ask ‘why’ as a leader, so that you can find the truth and understand what’s needed.

Nicole also shares her experience on how she created money for a project that had no budget, and how she did it!

Key takeaways include:

  • Why you must take responsibility
  • Creating trust and empowerment in your team
  • Tips and strategies to make change happen

Nicole is an executor, a consultant, a coach, a speaker, a judge, a mentor, a ‘super-connector’ and Amazon #1 Best Selling author. She is one of the Drum’s 25 Women Who Shaped The Digital Industry in the last 25 Years. Wired Magazine’s top 100 - first annual survey of Britain’s Digital Power brokers. A Women in IT Finalist. 

Nicole is the founder of The NYC and before that the Ogilvy Labs – the dedicated Innovation unit of Ogilvy & Mather Group. Part of WPP Group plc.

Just a few of the clients she has worked with over recent years. Danone, Havas, Amex, IBM, Ravensbourne University, BP, London Business School, E&Y, Accenture, Pfizer, GA Group, Great Western Railways (GWR), Go Compare/WeFlip™, Unilever, BA and Whitbread. 


Follow Joanna Howes and The Change Creators:
website: https://www.thechangecreators.com
linkedin: https://www.linkedin.com/in/joannahowes/ 



Show Notes

In this week’s episode I speak to Nicole Yershon, Founder and CEO of the NY Collective.

Join us whilst we talk about having the courage to ask ‘why’ as a leader, so that you can find the truth and understand what’s needed.

Nicole also shares her experience on how she created money for a project that had no budget, and how she did it!

Key takeaways include:

  • Why you must take responsibility
  • Creating trust and empowerment in your team
  • Tips and strategies to make change happen

Nicole is an executor, a consultant, a coach, a speaker, a judge, a mentor, a ‘super-connector’ and Amazon #1 Best Selling author. She is one of the Drum’s 25 Women Who Shaped The Digital Industry in the last 25 Years. Wired Magazine’s top 100 - first annual survey of Britain’s Digital Power brokers. A Women in IT Finalist. 

Nicole is the founder of The NYC and before that the Ogilvy Labs – the dedicated Innovation unit of Ogilvy & Mather Group. Part of WPP Group plc.

Just a few of the clients she has worked with over recent years. Danone, Havas, Amex, IBM, Ravensbourne University, BP, London Business School, E&Y, Accenture, Pfizer, GA Group, Great Western Railways (GWR), Go Compare/WeFlip™, Unilever, BA and Whitbread. 


Follow Joanna Howes and The Change Creators:
website: https://www.thechangecreators.com
linkedin: https://www.linkedin.com/in/joannahowes/